{"id":18119,"date":"2022-08-11T17:29:35","date_gmt":"2022-08-11T15:29:35","guid":{"rendered":"https:\/\/www.checkyeti.com\/blog\/?p=18119"},"modified":"2022-08-30T16:02:04","modified_gmt":"2022-08-30T14:02:04","slug":"how-to-take-the-best-outdoor-picture-for-your-activity","status":"publish","type":"post","link":"https:\/\/www.checkyeti.com\/blog\/en\/how-to-take-the-best-outdoor-picture-for-your-activity","title":{"rendered":"How to take the best outdoor picture for your activity"},"content":{"rendered":"\n<p>When it comes to travelling and outdoor experiences,&nbsp;<strong>photography plays a critical role<\/strong>. Let\u2019s be honest, no one likes to see blurry, crooked, and out-of-focus pictures of the activity they want to book.&nbsp;<strong>People look at pictures before choosing an activity<\/strong>, to decide if it\u2019s worth their money, and afterward, to re-live those moments and maybe&nbsp;share them on social media. Therefore, having a good&nbsp;<strong>variety of high-quality photos<\/strong>&nbsp;and being able to take pictures while the activity is taking place is a true game-changer for any business in the outdoor activity industry.<\/p>\n\n\n\n<p>In this article, we will briefly explain why it\u2019s important to showcase good-quality photos,&nbsp;<strong>which type of pictures<\/strong>&nbsp;should appear in your gallery, and how taking photos of customers during the activity will benefit your business.<\/p>\n\n\n\n<!--more-->\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"799\" height=\"533\" src=\"https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/49970005622_b1be4fda59_c-1.jpg\" alt=\"\" class=\"wp-image-18120\" srcset=\"https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/49970005622_b1be4fda59_c-1.jpg 799w, https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/49970005622_b1be4fda59_c-1-300x200.jpg 300w, https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/49970005622_b1be4fda59_c-1-768x512.jpg 768w\" sizes=\"(max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/figure>\n\n\n\n<ul><li><a href=\"#photos1\">Why is it important to show customers good-quality photos?<\/a><\/li><li><a href=\"#photos2\">Create your gallery: Must-have-pictures to sell your activity<\/a><\/li><li><a href=\"#photos3\">Four reasons why you should start taking pictures of guests (and how to do it)<\/a><\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"photos1\">1.&nbsp;Why is it important to show customers good-quality photos?<\/h2>\n\n\n\n<p>When booking an activity,&nbsp;<strong>people idealize first and book second<\/strong>. They want to see what is going to happen, where, and what the surroundings look like. To successfully convey what the activity is about, we need to carefully&nbsp;<strong>fulfil the tourists\u2019 expectations <\/strong>through images&nbsp;that perfectly present the activity. It is important to notice that every element of a photo plays a crucial role in&nbsp;<strong>influencing the emotions of tourists.<\/strong>&nbsp;Emotions are usually the biggest factor that influences a decision. Colour tones, the presence or absence of people and their facial expressions, the background, and the scene compositions are all elements to be taken into account.&nbsp;<\/p>\n\n\n\n<p>If you feel overwhelmed and taking pictures is not your cup of tea, we suggest you&nbsp;<strong>hire a professional photographer<\/strong>&nbsp;and invite them to join the activity. A professional photoshoot is a small investment for your business, but&nbsp;<strong>it will pay off for a long time<\/strong>!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"photos2\">2.&nbsp;Create your gallery: Must-have-pictures to sell your activity<\/h2>\n\n\n\n<p>When you present an activity to potential customers, it\u2019s important to show them&nbsp;<strong>different kinds of photos<\/strong>, to ensure that they get a&nbsp;good<strong> overview of the product.<\/strong>&nbsp;These types of pictures should never miss in a photo gallery: Intentional photos, action photos, and landscapes.<\/p>\n\n\n\n<ul><li><em>Intentional photos:<\/em>&nbsp;those pictures where the participants, in a group or alone, are&nbsp;<strong>looking at the camera<\/strong>. The best type of intentional photo to have in your gallery is a photo of people who booked together, rather than a big group of people.<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/2-1.jpg\" alt=\"\" class=\"wp-image-18121\" srcset=\"https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/2-1.jpg 1024w, https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/2-1-300x225.jpg 300w, https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/2-1-768x576.jpg 768w\" sizes=\"(max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/figure>\n\n\n\n<ul><li><em>Action photos + equipment:&nbsp;<\/em>this kind of photo is useful to show prospective customers what the activity looks like, and what they should expect. Having pictures on your website where&nbsp;<strong>people are shown while using the equipment<\/strong>&nbsp;(safety gear, kayak, bike, boat\u2026) means building a reasonable expectation in the head of future clients.<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/1-1.jpg\" alt=\"\" class=\"wp-image-18122\" srcset=\"https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/1-1.jpg 1024w, https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/1-1-300x225.jpg 300w, https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/1-1-768x576.jpg 768w\" sizes=\"(max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/figure>\n\n\n\n<ul><li><em>Landscape and highlights<\/em><strong>:<\/strong>&nbsp;this type of photo is essential to draw a complete picture of what your activity will look like. Pictures of the&nbsp;<strong>panorama, points of interest,<\/strong>&nbsp;and various highlights of the activity (for example, if the activity includes lunch or a visit to a relevant place) are important to have in your gallery, but it\u2019s better to&nbsp;<strong>avoid stock photos found online<\/strong>, as they always come off unrealistically perfect.<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/Action-photos-2-1.jpg\" alt=\"\" class=\"wp-image-18123\" srcset=\"https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/Action-photos-2-1.jpg 1024w, https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/Action-photos-2-1-300x225.jpg 300w, https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/Action-photos-2-1-768x576.jpg 768w\" sizes=\"(max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/figure>\n\n\n\n<p><strong>TIP<\/strong>: If you want to sell an activity in the best way,&nbsp;<strong>your gallery should be composed in equal parts of intentional, action,<\/strong>&nbsp;<strong>and landscape photos<\/strong>. A good combination of these will ensure customers\u2019 expectations are met during the activity.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"photos3\">3.&nbsp;Four reasons why you should start taking pictures of guests (and how to do it)<\/h2>\n\n\n\n<p><em>1. Make customers happy<\/em><\/p>\n\n\n\n<p>People (at least most of them) are always happy to pose for pictures and&nbsp;<strong>create long-lasting memories<\/strong>&nbsp;of their holidays. Taking a couple of photos during the activity will take no longer than 5 minutes, and it\u2019s an <strong>added value for customers<\/strong>, who get to share them on social media and keep them as a souvenir.&nbsp;<\/p>\n\n\n\n<p><em>2. Increase your visibility<\/em><\/p>\n\n\n\n<p>For you, these photos represent an incredible opportunity to&nbsp;<strong>increase the visibility of your business<\/strong>, reaching people who would otherwise not know about you. Therefore, every time a customer posts a picture you took during the activity on their social media, you are getting&nbsp;<strong>free advertisement for your business.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/3-1.jpg\" alt=\"\" class=\"wp-image-18124\" srcset=\"https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/3-1.jpg 1024w, https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/3-1-300x225.jpg 300w, https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/3-1-768x576.jpg 768w\" sizes=\"(max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/figure>\n\n\n\n<p><em>3. Interact with customers<\/em><\/p>\n\n\n\n<p>Taking photos is a&nbsp;<strong>great way to interact with the guests<\/strong>&nbsp;by getting them to smile and pose for the camera. If customers see that you are willing to take pictures of them, they will be more likely to&nbsp;<strong>leave behind their smartphones<\/strong>&nbsp;and fully enjoy the experience.<\/p>\n\n\n\n<p><em>4. Differentiate yourself from competitors<\/em><\/p>\n\n\n\n<p>When offering the chance to take pictures of customers, you are giving an&nbsp;<strong>extra service&nbsp;<\/strong>that not all activity providers have. Whether you take pictures and send them to the customer for free, or you decide to sell them, this extra service is valuable and&nbsp;<strong>customers will appreciate it<\/strong>!<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/46905561014_32762e14ca_k-2-1024x683.jpg\" alt=\"\" class=\"wp-image-18125\" srcset=\"https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/46905561014_32762e14ca_k-2-1024x683.jpg 1024w, https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/46905561014_32762e14ca_k-2-300x200.jpg 300w, https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/46905561014_32762e14ca_k-2-768x512.jpg 768w, https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/46905561014_32762e14ca_k-2-1536x1024.jpg 1536w, https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/46905561014_32762e14ca_k-2.jpg 2048w\" sizes=\"(max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/figure>\n\n\n\n<p>However, if you hope someone will&nbsp;<strong>share a picture of your activity online<\/strong>, you have to make sure they are of good quality (not blurry), with a nice composition and a decent light. As you start taking pictures, you will understand which backgrounds make the best photos, at what point of the activity is better to stop for a photo and&nbsp;<strong>what kind of composition works best<\/strong>&nbsp;(for example, people in the kayak, or next to the kayak? Someone who is snorkeling or on the boat after snorkeling?).<\/p>\n\n\n\n<p>Also, it\u2019s good to notice that&nbsp;<strong>customers only care about intentional photos<\/strong>, and maybe a couple of action photos. Intentional pictures convert for higher customer satisfaction and social media shares and, when taken correctly, customers will be happy having as few as 2-3 shots where their faces are shown clearly. Finally, it\u2019s good to notice that <strong>the photos that are most appreciated are those of the people who booked together<\/strong>, rather than the whole group or a single person.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"605\" src=\"https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/51201382862_180c5df6b1_k-1-1024x605.jpg\" alt=\"\" class=\"wp-image-18126\" srcset=\"https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/51201382862_180c5df6b1_k-1-1024x605.jpg 1024w, https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/51201382862_180c5df6b1_k-1-300x177.jpg 300w, https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/51201382862_180c5df6b1_k-1-768x453.jpg 768w, https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/51201382862_180c5df6b1_k-1-1536x907.jpg 1536w, https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/51201382862_180c5df6b1_k-1.jpg 2048w\" sizes=\"(max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/figure>\n\n\n\n<p>In short,&nbsp;<strong>investing time and resources into making photos<\/strong>&nbsp;of your activities&nbsp;<strong>will pay off<\/strong>&nbsp;in so many ways! Customers will book with a clear idea of what to expect, and if you also offer to take pictures of them during the activity, you will earn&nbsp;<strong>happy customers<\/strong>&nbsp;and additional visibility for your business. So&nbsp;<strong>don\u2019t underestimate the potential of pictures<\/strong>!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When it comes to travelling and outdoor experiences,&nbsp;photography plays a critical role. Let\u2019s be honest, no one likes to see blurry, crooked, and out-of-focus pictures of the activity they want to book.&nbsp;People look at pictures before choosing an activity, to decide if it\u2019s worth their money, and afterward, to re-live those moments and maybe&nbsp;share them &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.checkyeti.com\/blog\/en\/how-to-take-the-best-outdoor-picture-for-your-activity\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;How to take the best outdoor picture for your activity&#8221;<\/span><\/a><\/p>\n","protected":false},"author":31,"featured_media":18120,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_generate-full-width-content":"","footnotes":""},"categories":[84],"tags":[844,840,842,848],"coauthors":[828],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.6.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to take the best outdoor picture for your activity - checkyeti Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.checkyeti.com\/blog\/en\/how-to-take-the-best-outdoor-picture-for-your-activity\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to take the best outdoor picture for your activity - checkyeti Blog\" \/>\n<meta property=\"og:description\" content=\"When it comes to travelling and outdoor experiences,&nbsp;photography plays a critical role. Let\u2019s be honest, no one likes to see blurry, crooked, and out-of-focus pictures of the activity they want to book.&nbsp;People look at pictures before choosing an activity, to decide if it\u2019s worth their money, and afterward, to re-live those moments and maybe&nbsp;share them &hellip; Continue reading &quot;How to take the best outdoor picture for your activity&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.checkyeti.com\/blog\/en\/how-to-take-the-best-outdoor-picture-for-your-activity\" \/>\n<meta property=\"og:site_name\" content=\"checkyeti Blog\" \/>\n<meta property=\"article:published_time\" content=\"2022-08-11T15:29:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-08-30T14:02:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/49970005622_b1be4fda59_c-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"799\" \/>\n\t<meta property=\"og:image:height\" content=\"533\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.checkyeti.com\/blog\/#website\",\"url\":\"https:\/\/www.checkyeti.com\/blog\/\",\"name\":\"checkyeti Blog\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.checkyeti.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.checkyeti.com\/blog\/en\/how-to-take-the-best-outdoor-picture-for-your-activity#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/49970005622_b1be4fda59_c-1.jpg\",\"contentUrl\":\"https:\/\/blog-cdn.checkyeti.com\/wp-content\/uploads\/2022\/08\/49970005622_b1be4fda59_c-1.jpg\",\"width\":799,\"height\":533,\"caption\":\"Mom and son on a via ferrata with the mountains in the background\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.checkyeti.com\/blog\/en\/how-to-take-the-best-outdoor-picture-for-your-activity#webpage\",\"url\":\"https:\/\/www.checkyeti.com\/blog\/en\/how-to-take-the-best-outdoor-picture-for-your-activity\",\"name\":\"How to take the best outdoor picture for your activity - 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